In this episode of Out of the Box, Jess Overton is joined by angel investor and founder of the award-winning influencer marketing platform, Hypr, which was sold to Julius works in April, 2020. They discussed the state of influencer marketing and where it's headed, tips for marketers for succeeding with influencers, and examples of innovative influencer activations from Gil's personal experience.
Host Jess Overton, Director of Demand at ironSource Aura, is joined by Maor Sadra. Maor is a veteran of the ad tech industry with...
Mick Rigby, CEO of Yodel Mobile, discusses the power of marginal gains for app growth, the symbiotic relationship of the marketing funnel, and optimizing...
Ever been brave enough to remove all the targeting from a marketing campaign? Our guest Will Larcom from Hanapin Marketing did (admittedly "a scary...