In this episode of Out of the Box, Jess Overton is joined by angel investor and founder of the award-winning influencer marketing platform, Hypr, which was sold to Julius works in April, 2020. They discussed the state of influencer marketing and where it's headed, tips for marketers for succeeding with influencers, and examples of innovative influencer activations from Gil's personal experience.
Our host Jess Overton, Director of Demand at ironSource Aura, sits down with Jean-François Grang, co-founder and chief product officer at Purchasely - a...
What happens when the growth marketing team moves out from under marketing and brands and into product? And what does a cross-functional growth team...
The average tenure of a CMO is less than 2 years - a dramatic decline from even 5 years ago. Part of that is...