In this episode of Out of the Box, Jess Overton is joined by angel investor and founder of the award-winning influencer marketing platform, Hypr, which was sold to Julius works in April, 2020. They discussed the state of influencer marketing and where it's headed, tips for marketers for succeeding with influencers, and examples of innovative influencer activations from Gil's personal experience.
The average tenure of a CMO is less than 2 years - a dramatic decline from even 5 years ago. Part of that is...
In this episode of Out of the Box, Jess Overton is joined by Clement Halloo, Head of Marketing at self-care app, Fabulous. They discussed...
Automation is the name of the UA game in 2020 - computers can’t quite conceptualize creatives (or write a Chris Rock skit, as guest...