What consumers want from brands this holiday season | Adrienne Rice, M&C Saatchi Performance

November 10, 2022 00:31:02
What consumers want from brands this holiday season | Adrienne Rice, M&C Saatchi Performance
Out of the Box
What consumers want from brands this holiday season | Adrienne Rice, M&C Saatchi Performance

Nov 10 2022 | 00:31:02

/

Show Notes

In this episode of Out of the Box, our host Jess Overton, Director of Demand at ironSource Aura, sits down with Sarah Chafer, VP of US Ad Sales at ironSource, and Adrienne Rice, Director of Media Investment at M&C Saatchi Performance. They discuss consumer insights and trends for the 2022 holiday season, based on our holiday marketing playbook. 

Tune in here or read the transcript: https://www.is.com/community/podcasts/out-of-the-box/adrienne-rice-M&C-holiday/ 

Other Episodes

Episode 14

May 31, 2021 00:23:28
Episode Cover

Inside LinkedIn's On-Device Marketing Strategy | Martin Lancee, LinkedIn

Host Jess Overton is joined by Martin Lancee, who, among other things, is responsible for developing and executing the company's on-device marketing strategy to...

Listen

Episode

March 31, 2022 00:35:36
Episode Cover

Back to the basics: How will performance marketing survive? | Andre Kempe, Admiral Media

In this episode of Out of the Box, our host Jess Overton, Director of Demand at ironSource Aura, sits down with Andre Kempe, Founder...

Listen

Episode

January 27, 2023 00:34:41
Episode Cover

How I mastered performance marketing for CTV | Arthur Querou, Vibe

In this episode of Out of the Box, our host Jess Overton, Sr. Director of Sales and Partnerships at ironSource Aura, sits down with...

Listen