How to Make Automation Work for UA | Dave Riggs, UserAcquisition.com

Episode 6 August 07, 2020 00:30:29
How to Make Automation Work for UA | Dave Riggs, UserAcquisition.com
Out of the Box
How to Make Automation Work for UA | Dave Riggs, UserAcquisition.com

Aug 07 2020 | 00:30:29

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Show Notes

Automation is the name of the UA game in 2020 - computers can’t quite conceptualize creatives (or write a Chris Rock skit, as guest Dave Riggs puts it), but it sure can speed up the more manual parts of user acquisition. Tune into this episode of Out of the Box to hear Director of Marketing at ironSource Dan Feldstein and Founder of UserAcquisition.com Dave Riggs discuss the impact of automation on user acquisition, how to find and utilize the right automation tools, where the human element comes in, and tips for job seekers looking to get into the UA world. Read the transcript here: https://outofthebox.ironsrc.com/podcasts/dave-riggs/

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