The Power of Marginal Gains for App Growth | Mick Rigby, Yodel Mobile

September 02, 2021 00:29:22
The Power of Marginal Gains for App Growth | Mick Rigby, Yodel Mobile
Out of the Box
The Power of Marginal Gains for App Growth | Mick Rigby, Yodel Mobile

Sep 02 2021 | 00:29:22

/

Show Notes

Mick Rigby, CEO of Yodel Mobile, discusses the power of marginal gains for app growth, the symbiotic relationship of the marketing funnel, and optimizing towards long-term LTVs

Other Episodes

Episode

March 31, 2022 00:35:36
Episode Cover

Back to the basics: How will performance marketing survive? | Andre Kempe, Admiral Media

In this episode of Out of the Box, our host Jess Overton, Director of Demand at ironSource Aura, sits down with Andre Kempe, Founder...

Listen

Episode 13

March 22, 2021 00:23:14
Episode Cover

Standing Out in the Crowded Fintech Market | Sally Chi, Chime

Jess Overton is joined by Sally Chi, Growth Manager at fintech company Chime. They had a great discussion about differentiation in the crowded challenger...

Listen

Episode

March 18, 2022 00:38:13
Episode Cover

Bridging the Knowledge Gap Between Music Creators and the App Economy | Dave Edwards, Audiomack

In this episode of Out of the Box, our host Jess Overton, Director of Demand at ironSource Aura, sits down with Dave Edwards, SVP...

Listen