How News Break Became the #1 News App | Vincent Wu, News Break

Out of the Box

Jul 30 2020 | 00:34:30

00:00 / 00:34:30

Show Notes

Media and news are struggling. So how do news apps continue to grow? Vincent Wu, COO of News Break, shares News Break’s growth strategy (the one that got them to #1 on the app stores) as well as his predictions for where news apps and the industry as a whole are heading. Tune into the podcast or read the edited highlights: http://outofthebox.ironsrc.com/podcasts/vincent-wu/

Other Episodes

Episode

September 02, 2021 • 00:29:22

The Power of Marginal Gains for App Growth | Mick Rigby, Yodel Mobile

Mick Rigby, CEO of Yodel Mobile, discusses the power of marginal gains for app growth, the symbiotic relationship of the marketing funnel, and optimizing...

Episode 3

June 25, 2020 • 00:17:53

Growth Marketing for Finance Apps | Tamar Kassof, Varo Banking

What happens when the growth marketing team moves out from under marketing and brands and into product? And what does a cross-functional growth team...

Episode 15

June 16, 2021 • 00:28:55

Prioritizing User Value with Incrementality Measurement | Maor Sadra, INCRMNTAL

Host Jess Overton, Director of Demand at ironSource Aura, is joined by Maor Sadra. Maor is a veteran of the ad tech industry with...