240 A/B tests later: Two philosophies for optimizing your subscription app | Sviat Hnizdovskyi, Applica Agency

January 13, 2023 00:33:55
240 A/B tests later: Two philosophies for optimizing your subscription app | Sviat Hnizdovskyi, Applica Agency
Out of the Box
240 A/B tests later: Two philosophies for optimizing your subscription app | Sviat Hnizdovskyi, Applica Agency

Jan 13 2023 | 00:33:55

/

Show Notes

In this episode of Out of the Box, our host Jess Overton, Sr. Director of Sales and Partnerships at ironSource Aura, sits down with Sviat Hnizdovskyi, Founder at Applica Agency, mobile app growth agency focusing on monetization and activation. They discuss the schools of thought behind subscription models, steps to optimizing your subscription monetization strategy and insights into what does and doesn’t work. 

Tune in here or read the transcript: https://www.is.com/community/podcasts/out-of-the-box/sviat-hnizdovskyi-applica-subscription/

Other Episodes

Episode 13

March 22, 2021 00:23:14
Episode Cover

Standing Out in the Crowded Fintech Market | Sally Chi, Chime

Jess Overton is joined by Sally Chi, Growth Manager at fintech company Chime. They had a great discussion about differentiation in the crowded challenger...

Listen

Episode 0

February 03, 2022 00:39:03
Episode Cover

How to Succeed with a Subscription Monetization Model for Your App | Jean-François Grang, Purchasely

Our host Jess Overton, Director of Demand at ironSource Aura, sits down with Jean-François Grang, co-founder and chief product officer at Purchasely - a...

Listen

Episode 8

September 07, 2020 00:46:02
Episode Cover

How Marketing Agencies Can Boost Client Performance | Ashley Luong & Jack Ricciardi, 3Q

How do account managers at marketing agencies juggle so many accounts and still make sure they’re all meeting their performance goals? Hear directly from...

Listen