The Power of Marginal Gains for App Growth | Mick Rigby, Yodel Mobile

September 02, 2021 00:29:22
The Power of Marginal Gains for App Growth | Mick Rigby, Yodel Mobile
Out of the Box
The Power of Marginal Gains for App Growth | Mick Rigby, Yodel Mobile

Sep 02 2021 | 00:29:22

/

Show Notes

Mick Rigby, CEO of Yodel Mobile, discusses the power of marginal gains for app growth, the symbiotic relationship of the marketing funnel, and optimizing towards long-term LTVs

Other Episodes

Episode 0

January 25, 2022 00:34:24
Episode Cover

Going Deep with Influencer Marketing | Adam Hadi, Current

In this episode of Out of the Box, our host Jess Overton, Director of Demand at ironSource Aura, sits down with Adam Hadi, VP...

Listen

Episode 14

May 31, 2021 00:23:28
Episode Cover

Inside LinkedIn's On-Device Marketing Strategy | Martin Lancee, LinkedIn

Host Jess Overton is joined by Martin Lancee, who, among other things, is responsible for developing and executing the company's on-device marketing strategy to...

Listen

Episode

May 16, 2022 00:30:24
Episode Cover

Storytelling and mobile apps: a tale as old as time | Peter Fodor, AppAgent

In this episode of Out of the Box, our host Jess Overton, Director of Demand at ironSource Aura, sits down with Peter Fodor, Founder...

Listen