The Power of Marginal Gains for App Growth | Mick Rigby, Yodel Mobile

September 02, 2021 00:29:22
The Power of Marginal Gains for App Growth | Mick Rigby, Yodel Mobile
Out of the Box
The Power of Marginal Gains for App Growth | Mick Rigby, Yodel Mobile

Sep 02 2021 | 00:29:22

/

Show Notes

Mick Rigby, CEO of Yodel Mobile, discusses the power of marginal gains for app growth, the symbiotic relationship of the marketing funnel, and optimizing towards long-term LTVs

Other Episodes

Episode

August 25, 2022 00:31:40
Episode Cover

Gaining a growth edge with media for equity deals | Greg Turtle, what3words

In this episode of Out of the Box, our host Jess Overton, Director of Demand at ironSource Aura, sits down with Greg Turtle, Head...

Listen

Episode

May 27, 2022 00:31:40
Episode Cover

Growth trends: team structure and experimentation in a high growth environment | Karan Bhavnani, Tripledot

In this episode of Out of the Box, our host Jess Overton, Director of Demand at ironSource Aura, sits down with Karan Bhavnani, Associate...

Listen

Episode 14

May 31, 2021 00:23:28
Episode Cover

Inside LinkedIn's On-Device Marketing Strategy | Martin Lancee, LinkedIn

Host Jess Overton is joined by Martin Lancee, who, among other things, is responsible for developing and executing the company's on-device marketing strategy to...

Listen