Standing Out in the Crowded Fintech Market | Sally Chi, Chime

Episode 13 March 22, 2021 00:23:14
Standing Out in the Crowded Fintech Market | Sally Chi, Chime
Out of the Box
Standing Out in the Crowded Fintech Market | Sally Chi, Chime

Mar 22 2021 | 00:23:14

/

Show Notes

Jess Overton is joined by Sally Chi, Growth Manager at fintech company Chime. They had a great discussion about differentiation in the crowded challenger bank space, her team’s experimental marketing strategy, reaching users with concise messaging, and much more.

Other Episodes

Episode

May 09, 2022 00:29:06
Episode Cover

The real people behind your app: community-based apps and the growth loop | Tobias Boerner, Fastic

In this episode of Out of the Box, our host Jess Overton, Director of Demand at ironSource Aura, sits down with Tobias Boerner, CGO...

Listen

Episode

November 09, 2021 00:36:55
Episode Cover

How One Question Can Supercharge Growth | Andy Carvell, Phiture

Andy Carvell, co-founder and partner at marketing agency Phiture, joins Jess Overton to discuss the power of asking users simple questions to drive app...

Listen

Episode 4

July 23, 2020 00:31:43
Episode Cover

On Becoming a Well-Rounded Marketer | Matt Luber, Brand Builder

Getting his start at then entry-level startup Campless, which then became StockX, Matt Luber quickly became the go-to guy for everything marketing - despite...

Listen